Monday, September 23, 2013
THE MYTH OF THE MAGICAL PHONE APP HAS BEEN SHATTERED
In the end it turned out to have plenty of problems as I expected. As usual Trimet takes no responsibility. The article below offers a very close look at this new app.
Rules & Rhetoric - Thoughts on Trimet’s Imperfect Mobile Payment Experience
And how about that registration experience? It would have been nice if they’d considered social registration to make that process a little easier (shameless plug for my line of work) and offered options like making Amazon or Paypal as payment method or making it an in-App purchase. Sure, they’re sharing revenue at that point, but they’d also gain more customers through convenience.
As for me, I’m still hopeful that this app will reach it’s potential, but it’s been a bitter pill so far. Even if the judge is lenient, I’m likely to get my fine cut in half at best and I’m going to miss a half-day of work to boot. That’s a hell of a way to treat a loyal and engaged customer. It’s also one hell of an expensive commute.