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Friday, September 27, 2013

HOW TO KILL THE STREETCAR

Some people argue the money being spent on the streetcar could be going to other transportation priorities, from bike lanes to potholes.
To help fill the streetcar revenue gap, board members are discussing a fare hike. One option would take a ticket from $1 to $2.50 — the same as a TriMet two-hour ticket.
While the goal is to increase revenue, a fare hike may hurt ridership. In June 2011, when the streetcar began charging for tickets, ridership decreased despite the opening of a new eastside line.
“Increasing the price can always make ridership go down,” Gustafson said. “There is well-documented information about that.”

Do people ride if Streetcar fare rises? | KOIN.com

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